NEWS

Why Every Great Piece Begins With the Yarn

At Beeff, we believe that truly good products aren’t created from clever designs alone—
they are born from the yarn itself.

A pair of socks, a simple tee, a jacket you reach for every day—
their comfort, durability, breathability, and overall feel are all determined long before they become a finished product.

Everything starts with a single strand of yarn.

01. Why Yarn Determines How Special a Product Feels

Yarn isn’t just a raw material.
It is the DNA of the product.

Each yarn type carries its own characteristics:

• Fiber length → determines softness

• Twist level → affects breathability and texture

• Fiber fineness → controls thickness and smoothness

• Elastic structure → impacts fit and durability

• Natural sheen → shapes the overall look and feel

So when something feels exceptionally soft, breathable, or comfortable,
that experience was already decided at the yarn stage.

02. Special Yarns Create a More Refined Experience

Here are the yarns we often choose—and why:

● Combed Long-Staple Cotton

Smooth, clean, durable, and gentle on the skin.
This is what gives our everyday socks and tees their softness.

● Merino Wool

Temperature-regulating, moisture-absorbing, and never itchy.
Ultra-fine fibers—like 16.5 micron—offer a comfort you can feel instantly.

● Hemp–Cotton Blends

The crispness of hemp meets the softness of cotton.
Perfect for sweatpants, summer clothing, and relaxed homewear.

● Functional Heat-Retention Yarns (e.g., SelfWarm)

Designed to absorb moisture and generate warmth.
Ideal for sleep socks and winter essentials.

● French Linen

Lightweight, breathable, with a natural texture that ages beautifully.
Great for jackets, shirts, and airy pants.

Each yarn has its own personality—
and our products are an expression of those personalities.

03. The “Special Feeling” Starts Before You Even Notice It

When you slip on a pair of Beeff socks and think:

• Why is this so soft?

• Why does nothing feel scratchy?

• Why don’t my feet feel hot or sweaty?

• Why is the warmth so natural and comfortable?

That isn’t luck.
It’s the yarn doing its work.

• Long-staple cotton → smoother, more breathable socks

• Functional yarns → gentle warmth under your feet

• Chunky knit structure → creates air pockets for insulation

• Hand-linked toes → no bumps or irritation

Every detail you can feel comes from the decisions we make at the yarn level.

04. Our Philosophy: Start With the Yarn, Then Build the Product

Most brands start with a design.
We start with the yarn.

Every Beeff / Sloow product follows this process:

1. What problem should this piece solve?

2. Which yarn performs best for that need?

3. Do we need a custom-spun or blended yarn?

4. What gauge, density, and knitting structure enhance it?

5. Then we design the shape, fit, and details.

That’s why our products look simple,
but feel better the longer you wear them.

The most basic items deserve the most thoughtful yarn choice.

05. Special Yarns Weave Special Products

Great products never happen by accident.

We believe:

Exceptional yarn × Thoughtful craftsmanship × Comfortable construction
= Something worth wearing every day.

Starting with better yarn is our simplest and strongest promise.

And we hope you can feel that difference the moment you wear it.